Not a single blog last week. You must think we were out. Or idle. But au contraire, we’ve been busy. The Ticket Operations offseason is typically more busy than during the season. Sure the days of summer are long, working from morning-to-night, and seven day work weeks are common place. The foundation, however, is secure. Improvement projects can be the focus while the ticket machine moves along. In the offseason the focus is building that foundation. It is a tedious process. Checking, re-checking, cross-checking. Investigating new forms of communication and technology, and how to implement, to better serve our guests. The development process is the focal point and it requires a lot of attention to administer.

This week we continue to prepare the 2009 ticketing system, invoices and information, online renewal capabilities, and Spring Training details. Soon you will have all of this information at your finger tips, via the internet and in paper form thanks to our friends at the U.S. Postal Service. But what do you prefer? Renewal information by traditional mail or an email reminder with details hosted at oaklandathletics.com? Many of us in the office welcome and explore opportunities to bank online. Are you much the same? Or is baseball, a traditional game by many standards, a notice that you want in a traditional method? If the web savvy could have just one choice- postal or email- which do you decide?